Consumer behavior and marketing strategy / Paul J. Paul, Jerry Olson.

By: Contributor(s): Material type: TextPublication details: Boston, Mass. : McGraw-Hill, 2008.Edition: 8th edDescription: xxi, 555 p. : ill. ; 26 cmISBN:
  • 007125935X :
Subject(s): DDC classification:
  • 658.8342 P441 2008
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Holdings
Item type Current library Call number Copy number Status Barcode
Book CENTRAL 658.8342 P441 2008 (Browse shelf(Opens below)) C1 Available 1000000005942
Book WOMEN 658.8342 P441 2008 (Browse shelf(Opens below)) C2 Available 1000000006433

Includes bibl. references and index.

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