Data-driven marketing : 1th1 15 metrics everyone in marketing shoud know / Mark Jeffery.

By: Material type: TextTextPublication details: Hoboken, NJ : John Wiley, 2010.Description: xxi, 298 p. : ill. ; 23 cmISBN:
  • 9780470504543(hpb)
Subject(s): DDC classification:
  • 658.83 J362 2010
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Item type Current library Call number Copy number Status Barcode
Book CENTRAL 658.83 J362 2010 (Browse shelf(Opens below)) C1 Available 1000000008377

Includes bibl. references and index.

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