Marketing management : text and cases / R. Lal, John Quelch, V. Rangan.

By: Contributor(s): Material type: TextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston, Mass. : McGraw-Hill/Irwin, 2005.Description: xiii, 812 p. : ill. ; 26 cmISBN:
  • 0072967625(hpb) :
Subject(s): DDC classification:
  • 658.802 L15 2005
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Holdings
Item type Current library Call number Copy number Status Barcode
Book CENTRAL 658.802 L15 2005 (Browse shelf(Opens below)) C1 Available 1000000001014
Book KHOBAR 658.802 L15 2005 (Browse shelf(Opens below)) C2 Available 1000000001013

Includes index.

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