Basic marketing : a marketing strategy planning approach / W. Perreault, J. Cannon, E. McCarthy.
Material type:
TextPublication details: New York : McGraw-Hill/Irwin, 2014.Edition: 19th edDescription: xl, 726, [11] p. : col. ill. ; 28 cmISBN: - 9781259060762(pbk) :
- 658.8 P426 2014 22
| Item type | Current library | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|
| Book | CENTRAL | 658.8 P426 2014 (Browse shelf(Opens below)) | C2 | Available | 10000000012905 | |
| Book | CENTRAL | 658.8 P426 2014 (Browse shelf(Opens below)) | C3 | Available | 10000000012904 | |
| Book | KHOBAR | 658.8 P426 2014 (Browse shelf(Opens below)) | C1 | Available | 10000000012906 | |
| Book | WOMEN | 658.8 P426 2014 (Browse shelf(Opens below)) | C4 | Available | 10000000013913 | |
| Book | WOMEN | 658.8 P426 2014 (Browse shelf(Opens below)) | C5 | Available | 10000000013916 |
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| 658.8 P426 2009 Basic marketing : a marketing strategy planning approach / | 658.8 P426 2010 Essentials of marketing : a marketing strategy planning approach / | 658.8 P426 2014 Basic marketing : a marketing strategy planning approach / | 658.8 P426 2014 Basic marketing : a marketing strategy planning approach / | 658.8 P441 2003 A preface to marketing management / | 658.8 P441 2004 Marketing management : knowledge and skills / | 658.8 P441 2009 Marketing management : knowledge and skills / |
Prev. ed.: 2011.
Includes bibl. references and index.
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