Marketing : a practical approach / Peter Rix.

By: Material type: TextPublication details: Boston, Mass. : McGraw-Hill, 2007.Edition: 6th edDescription: xxvii, 587 p. : ill. ; 26 cmISBN:
  • 9780074717516(pbk) :
Subject(s): DDC classification:
  • 658.8007 R528 2007
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