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Integrated advertising, promotion, and marketing communications / Kenneth Clow, Donald Baack.

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Material type: Text

TextPublication details: Upper Saddle River, NJ : Pearson/Prentice Hall, 2010.Edition: 4th edDescription: 478 p. : ill. ; 28 cmISBN:

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Item type	Current library	Call number	Copy number	Status	Barcode
Book	CENTRAL	659.1 C626 2010 (Browse shelf(Opens below))	C1	Available	1000000003878
Book	WOMEN	659.1 C626 2010 (Browse shelf(Opens below))	C2	Available	1000000006126

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ncludes bibl. references and index.

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