Marketing : a practical approach / Peter Rix.
Material type:
TextPublication details: Boston, Mass. : McGraw-Hill, 2004.Edition: 5th edDescription: xxvi, 558 p. : ill. ; 26 cmISBN: - 0074712624 :
- 658.8007 R528 2004
| Item type | Current library | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|
| Book | CENTRAL | 658.8007 R528 2004 (Browse shelf(Opens below)) | C1 | Available | 1000000001349 | |
| Book | KHOBAR | 658.8007 R528 2004 (Browse shelf(Opens below)) | C2 | Available | 1000000001350 |
Browsing KHOBAR shelves Close shelf browser (Hides shelf browser)
| 658.8 P441 2004 Marketing management : knowledge and skills / | 658.8 So91 2002 Real life marketing : resources are limited, ideas are not / | 658.8007 R528 2003 Marketing : a practical approach / | 658.8007 R528 2004 Marketing : a practical approach / | 658.802 B629 2003 Marketing strategy / | 658.802 B629 2003 Essentials of marketing communications / | 658.802 C855 2002 Strategic marketing management case / |
Includes index.
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