Advertising : principles & practice / William Wells, J. Burnett, S. Moriarty.

By: Contributor(s): Material type: TextTextPublication details: Upper Saddle River, NJ : Prentice Hall, 2003.Edition: 6th edDescription: xxxii, 599 p. : col. ill. ; 28 cmISBN:
  • 0131202065 :
Subject(s): DDC classification:
  • 659.1 W462 2003
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Holdings
Item type Current library Call number Copy number Status Barcode
Book CENTRAL 659.1 W462 2003 (Browse shelf(Opens below)) C1 Available 1000000001159
Book CENTRAL 659.1 W462 2003 (Browse shelf(Opens below)) C2 Available 1000000001112

Includes bibl. references and index.

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