Basic marketing : (Record no. 906)

MARC details
000 -LEADER
fixed length control field 00687nam a2200205 ar4500
001 - CONTROL NUMBER
control field 906
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20221127090044.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 080621s xxu a 00110 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 007352980X(hpb) :
Terms of availability SR524.00
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number P426 2008
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Perreault, William D.
245 10 - TITLE STATEMENT
Title Basic marketing :
Remainder of title a marketing strategy planning approach /
Statement of responsibility, etc. W. Perreault, J. Cannon, E. McCarthy.
250 ## - EDITION STATEMENT
Edition statement 16th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston, Mass. :
Name of publisher, distributor, etc. McGraw-Hill,
Date of publication, distribution, etc. 2008.
300 ## - PHYSICAL DESCRIPTION
Extent xxxviii, 790 p. :
Other physical details col. ill. ;
Dimensions 28 cm.
Accompanying material 3CD.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes index.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management.
700 0# - ADDED ENTRY--PERSONAL NAME
Personal name Cannon, Joseph P.,
Relator term jt. auth.
700 0# - ADDED ENTRY--PERSONAL NAME
Personal name McCarthy, E. Jerome,
Relator term jt. auth.
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
              11/27/2022   658.8 P426 2008 1000000006781 11/27/2022 C6 11/27/2022 Book
              11/27/2022   658.8 P426 2008 1000000006780 11/27/2022 C7 11/27/2022 Book
              11/27/2022   658.8 P426 2008 10000000013733 11/27/2022 C13 11/27/2022 CD
          CENTRAL CENTRAL 11/27/2022   658.8 P426 2008 1000000000815 11/27/2022 C1 11/27/2022 Book
          CENTRAL CENTRAL 11/27/2022   658.8 P426 2008 1000000000813 11/27/2022 C3 11/27/2022 Book
          CENTRAL CENTRAL 11/27/2022   658.8 P426 2008 1000000001808 11/27/2022 C5 11/27/2022 Book
          CENTRAL CENTRAL 11/27/2022   658.8 P426 2008 1000000003858 11/27/2022 C8 11/27/2022 CD
          CENTRAL CENTRAL 11/27/2022   658.8 P426 2008 1000000003857 11/27/2022 C9 11/27/2022 CD
          CENTRAL CENTRAL 11/27/2022   658.8 P426 2008 1000000003856 11/27/2022 C10 11/27/2022 CD
          CENTRAL CENTRAL 11/27/2022   658.8 P426 2008 1000000003855 11/27/2022 C11 11/27/2022 CD
          CENTRAL CENTRAL 11/27/2022   658.8 P426 2008 1000000007938 11/27/2022 C12 11/27/2022 CD
          KHOBAR KHOBAR 11/27/2022   658.8 P426 2008 1000000000814 11/27/2022 C2 11/27/2022 Book
          KHOBAR KHOBAR 11/27/2022   658.8 P426 2008 1000000001807 11/27/2022 C4 11/27/2022 Book