Analysis for marketing planning / (Record no. 804)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00655nam a22002177a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 804 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20221127090027.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 050920s lxxua 00100 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0072865962 : |
| Terms of availability | SR281.00 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | 817 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.802 |
| Item number | L528 2005 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Lehmann, Donald R. |
| 245 10 - TITLE STATEMENT | |
| Title | Analysis for marketing planning / |
| Statement of responsibility, etc. | Donald Lehmann, Russell Winer. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 6th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Boston, Mass. : |
| Name of publisher, distributor, etc. | McGraw-Hill, |
| Date of publication, distribution, etc. | 2005. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii, 256 p. : |
| Other physical details | ill. ; |
| Dimensions | 23 cm. |
| 440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | McGraw-Hill/Irwin series in marketing. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Management. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Winer, Russell S., |
| Relator term | jt. auth. |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| CENTRAL | CENTRAL | 11/27/2022 | 658.802 L528 2005 | 1000000001314 | 11/27/2022 | C1 | 11/27/2022 | Book | ||||||
| CENTRAL | CENTRAL | 11/27/2022 | 658.802 L528 2005 | 1000000004689 | 11/27/2022 | C2 | 11/27/2022 | Book |
