Fundamentals of marketing / (Record no. 585)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00734nam a2200241 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 585 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20221127085958.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 050920s lcc a 00100 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0074707647 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | 598 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | M615 2001 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Miller, Kenneth E. |
| 245 10 - TITLE STATEMENT | |
| Title | Fundamentals of marketing / |
| Statement of responsibility, etc. | Kenneth Miller, Roger Layton. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4th. Australian ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Beijing : |
| Name of publisher, distributor, etc. | McGraw-Hill, |
| Date of publication, distribution, etc. | 2001. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvi, 856 p. : |
| Other physical details | ill. ; |
| Dimensions | 25 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Original ed. by : William Stanton. |
| 500 ## - GENERAL NOTE | |
| General note | Prev. ed. : Sydney, 2000. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibl. references and index. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Management. |
| 700 0# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Layton, Roger A., |
| Relator term | jt. auth. |
| 700 0# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Stanton, William J. |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| CENTRAL | CENTRAL | 11/27/2022 | 658.8 M615 2001 | 1000000001298 | 11/27/2022 | C2 | 11/27/2022 | Book | ||||||
| KHOBAR | KHOBAR | 11/27/2022 | 658.8 M615 2001 | 1000000001297 | 11/27/2022 | C1 | 11/27/2022 | Book |
