Auditing markets, products, and marketing plans / (Record no. 406)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00754nam a22002177a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 406 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20221127085930.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 050920s lxxua | 00000|eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0658001337 : |
| Terms of availability | SR100.00 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | 419 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.802 |
| Item number | P241 2000 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Parmerlee, David. |
| 245 10 - TITLE STATEMENT | |
| Title | Auditing markets, products, and marketing plans / |
| Statement of responsibility, etc. | David Parmerlee. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Lincolnwood, Ill. : |
| Name of publisher, distributor, etc. | NTC Business Books, |
| Date of publication, distribution, etc. | 2000. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii, 193 p. : |
| Other physical details | ill. ; |
| Dimensions | 28 cm. |
| 440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | American Marketing Association marketing toolbox. |
| 500 ## - GENERAL NOTE | |
| General note | Published in conjunction with the American Marketing Association. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Management. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing audits. |
| 710 2# - ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | American Marketing Association(Chicago, Il.). |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| CENTRAL | CENTRAL | 11/27/2022 | 658.802 P241 2000 | 1000000001311 | 11/27/2022 | C2 | 11/27/2022 | Book | ||||||
| KHOBAR | KHOBAR | 11/27/2022 | 658.802 P241 2000 | 1000000001310 | 11/27/2022 | C1 | 11/27/2022 | Book |
