New rules of marketing & PR : (Record no. 3187)

MARC details
000 -LEADER
fixed length control field 00625nam a2200205 ar4500
001 - CONTROL NUMBER
control field 3189
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20221127090710.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 130408s xxua 00110|eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781118026984(pbk)
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.872
Item number Sc83 2011
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Scott, David Meerman.
245 10 - TITLE STATEMENT
Title New rules of marketing & PR :
Remainder of title how to use social media ... /
Statement of responsibility, etc. David Scott.
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Hoboken, NJ :
Name of publisher, distributor, etc. John Wiley,
Date of publication, distribution, etc. 2011.
300 ## - PHYSICAL DESCRIPTION
Extent xxxii, 366 p. :
Other physical details ill. ;
Dimensions 23 cm.
500 ## - GENERAL NOTE
General note Includes index.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Internet marketing.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Social media
General subdivision Economic aspects.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Customer relations.
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
          CENTRAL CENTRAL 11/27/2022   658.872 Sc83 2011 1000000008369 11/27/2022 C1 11/27/2022 Book