What is marketing? / (Record no. 2898)

MARC details
000 -LEADER
fixed length control field 00539nam a2200181 ar4500
001 - CONTROL NUMBER
control field 2900
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20221127090622.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120811s xxu a 00110 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781422104606(pbk) :
Terms of availability No price.
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number Si34 2006
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Silk, Alvin J.
245 10 - TITLE STATEMENT
Title What is marketing? /
Statement of responsibility, etc. Alvin Silk.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston, Mass. :
Name of publisher, distributor, etc. Harvard Business School Press,
Date of publication, distribution, etc. 2006.
300 ## - PHYSICAL DESCRIPTION
Extent xii, 207 p. :
Other physical details ill. ;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibl. references and index.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Management.
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
          CENTRAL CENTRAL 11/27/2022   658.8 Si34 2006 1000000007199 11/27/2022 C1 11/27/2022 Book