Marketing research : (Record no. 1852)

MARC details
000 -LEADER
fixed length control field 00671nam a2200217 a 4500
001 - CONTROL NUMBER
control field 1854
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20221127090313.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100320s lxxua | 00100|eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0132086077(intern. ed.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0132221179(hpb)
035 ## - SYSTEM CONTROL NUMBER
System control number 476
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
Item number M294 2007
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Malhotra, Naresh K.
245 10 - TITLE STATEMENT
Title Marketing research :
Remainder of title an applied orientation /
Statement of responsibility, etc. Naresh Malhotra.
250 ## - EDITION STATEMENT
Edition statement 5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Upper Saddle River, NJ :
Name of publisher, distributor, etc. Pearson/Prentice Hall,
Date of publication, distribution, etc. 2007.
300 ## - PHYSICAL DESCRIPTION
Extent xxx, 811, [66] p. :
Other physical details ill. ;
Dimensions 28 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibl. references and index.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management.
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
              11/27/2022   658.83 M294 2007 1000000011029 11/27/2022 C2 11/27/2022 Book
          CENTRAL CENTRAL 11/27/2022   658.83 M294 2007 10000000013296 11/27/2022 C1 11/27/2022 Book