Marketing management : (Record no. 183)

MARC details
000 -LEADER
fixed length control field 00664nam a2200217 4500
001 - CONTROL NUMBER
control field 183
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20221127085857.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 050920s lxxua | 00100 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0072863706 :
Terms of availability SR390.00
035 ## - SYSTEM CONTROL NUMBER
System control number 196
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number M341 2005
245 00 - TITLE STATEMENT
Title Marketing management :
Remainder of title a strategic decision-making approach /
Statement of responsibility, etc. John Mullins ... [et al.].
250 ## - EDITION STATEMENT
Edition statement 5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston, Mass. :
Name of publisher, distributor, etc. McGraw-Hill/Irwin,
Date of publication, distribution, etc. 2005.
300 ## - PHYSICAL DESCRIPTION
Extent xxiv, 520 p. :
Other physical details ill. ;
Dimensions 26 cm.
440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE
Title McGraw-Hill/Irwin series in marketing.
500 ## - GENERAL NOTE
General note Includes index.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
700 0# - ADDED ENTRY--PERSONAL NAME
Personal name Mullins, John W.
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
          CENTRAL CENTRAL 11/27/2022   658.8 M341 2005 1000000001331 11/27/2022 C1 11/27/2022 Book
          CENTRAL CENTRAL 11/27/2022   658.8 M341 2005 1000000001332 11/27/2022 C2 11/27/2022 Book
          CENTRAL CENTRAL 11/27/2022   658.8 M341 2005 1000000001334 11/27/2022 C4 11/27/2022 Book
          KHOBAR KHOBAR 11/27/2022   658.8 M341 2005 1000000001333 11/27/2022 C3 11/27/2022 Book