Basic marketing : (Record no. 1763)

MARC details
000 -LEADER
fixed length control field 00804nam a2200253 ar4500
001 - CONTROL NUMBER
control field 1765
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240729064952.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100213s xxua 00110 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780071281041(pbk).
040 ## - CATALOGING SOURCE
Transcribing agency n
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 P426 2009
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Perreault, William D.
245 10 - TITLE STATEMENT
Title Basic marketing :
Remainder of title a marketing strategy planning approach /
Statement of responsibility, etc. W. Perreault, J.Cannon, E. McCarthy.
250 ## - EDITION STATEMENT
Edition statement 17th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston, Mass.
Name of publisher, distributor, etc. : McGraw-Hill,
Date of publication, distribution, etc. 2009.
300 ## - PHYSICAL DESCRIPTION
Extent xxxvii, 758, [35] p. :
Other physical details col. ill. ;
Dimensions 28 cm.
500 ## - GENERAL NOTE
General note International student edition.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibl. references and index.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management.
700 0# - ADDED ENTRY--PERSONAL NAME
Personal name Cannon, Joseph P.,
Relator term jt. auth.
700 0# - ADDED ENTRY--PERSONAL NAME
Personal name McCarthy, E. Jerome,
Relator term jt. auth.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type English Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type Date due Date last checked out
              11/27/2022   658.8 P426 2009 1000000027363 11/27/2022 C11 11/27/2022 Book    
              11/27/2022   658.8 P426 2009 1000000027362 11/27/2022 C12 11/27/2022 Book    
              11/27/2022   658.8 P426 2009 1000000027367 11/27/2022 C14 11/27/2022 Book    
              11/27/2022   658.8 P426 2009 1000000027365 11/27/2022 C16 11/27/2022 Book    
              11/27/2022   658.8 P426 2009 1000000027370 11/27/2022 C18 11/27/2022 Book    
              11/27/2022   658.8 P426 2009 1000000027369 11/27/2022 C20 11/27/2022 Book    
              11/27/2022   658.8 P426 2009 1000000006493 11/27/2022 C6 11/27/2022 Book    
              11/27/2022   658.8 P426 2009 1000000006494 11/27/2022 C7 11/27/2022 Book    
              11/27/2022   658.8 P426 2009 1000000006495 11/27/2022 C8 11/27/2022 Book    
              11/27/2022   658.8 P426 2009 1000000006497 11/27/2022 C10 11/27/2022 Book    
          CENTRAL CENTRAL 11/27/2022   658.8 P426 2009 1000000005715 11/27/2022 C1 11/27/2022 Book    
          CENTRAL CENTRAL 11/27/2022   658.8 P426 2009 1000000005714 11/27/2022 C2 11/27/2022 Book    
          CENTRAL CENTRAL 11/27/2022   658.8 P426 2009 1000000005713 11/27/2022 C3 11/27/2022 Book    
          CENTRAL CENTRAL 11/27/2022   658.8 P426 2009 1000000005711 11/27/2022 C5 11/27/2022 Book    
    Dewey Decimal Classification     CENTRAL CENTRAL 07/29/2024   658.8 P426 2009 1000000015999 07/29/2024   07/29/2024 English Book    
    Dewey Decimal Classification     CENTRAL CENTRAL 09/05/2024   658.8 P426 2009 1000000020129 09/05/2024   09/05/2024 English Book    
          KHOBAR KHOBAR 11/27/2022   658.8 P426 2009 1000000005712 11/27/2022 C4 11/27/2022 Book    
          KHOBAR KHOBAR 11/27/2022   658.8 P426 2009 1000000027361 11/27/2022 C13 11/27/2022 Book    
          KHOBAR KHOBAR 11/27/2022   658.8 P426 2009 1000000027366 11/27/2022 C15 11/27/2022 Book    
          KHOBAR KHOBAR 11/27/2022   658.8 P426 2009 1000000027364 11/27/2022 C17 11/27/2022 Book    
          KHOBAR KHOBAR 11/27/2022   658.8 P426 2009 1000000027360 11/27/2022 C19 11/27/2022 Book    
          KHOBAR KHOBAR 11/27/2022   658.8 P426 2009 1000000027368 11/27/2022 C21 11/27/2022 Book    
            WOMEN 11/27/2022 1 658.8 P426 2009 1000000006496 09/01/2025 C9 11/27/2022 Book 09/15/2025 09/01/2025
    Dewey Decimal Classification     CENTRAL WOMEN 10/08/2024   658.8 P426 2009 1000000016117 10/08/2024 C21 10/08/2024 English Book    
    Dewey Decimal Classification     CENTRAL WOMEN 10/08/2024   658.8 P426 2009 1000000016116 10/08/2024 C22 10/08/2024 English Book