Marketing research : (Record no. 1259)
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000 -LEADER | |
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fixed length control field | 00782nam a2200229 ar4500 |
001 - CONTROL NUMBER | |
control field | 1260 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20221127090156.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 090411s xxua 00110 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0072830875(pbk) : |
Terms of availability | SR183.00 |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.83 |
Item number | H127 2006 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Hair, Joseph F. |
245 10 - TITLE STATEMENT | |
Title | Marketing research : |
Remainder of title | within a changing environment / |
Statement of responsibility, etc. | J. Hair, R. Bush, D. Ortinau. |
250 ## - EDITION STATEMENT | |
Edition statement | 3rd, international ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Boston, Mass. : |
Name of publisher, distributor, etc. | McGraw-Hill/Irwin, |
Date of publication, distribution, etc. | 2006. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxvii, 730 p. : |
Other physical details | ill. ; |
Dimensions | 24 cm. |
440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE | |
Title | McGraw-Hill/Irwin series in marketing. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc. note | Includes bibl. references and index. |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing research. |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing |
General subdivision | Management. |
700 0# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Bush, Robert P., |
Relator term | jt. auth. |
700 0# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Ortinau, David J., |
Relator term | jt. auth. |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
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CENTRAL | CENTRAL | 11/27/2022 | 658.83 H127 2006 | 1000000004792 | 11/27/2022 | C1 | 11/27/2022 | Book | ||||||
CENTRAL | CENTRAL | 11/27/2022 | 658.83 H127 2006 | 1000000004791 | 11/27/2022 | C2 | 11/27/2022 | Book |