Integrated advertising, promotion, and marketing communications / Kenneth Clow, Donald Baack.

By: Contributor(s): Material type: TextTextPublication details: Harlow. England Pearson 2018Edition: 8th edDescription: 510 pgs. ill.col. 26.5 cmISBN:
  • 9781292222691 (pbk)
Subject(s): DDC classification:
  • 659.1 C626 2018
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Holdings
Item type Current library Call number Copy number Status Barcode
Book CENTRAL 659.1 C626 2018 (Browse shelf(Opens below)) C1 Available 1000000015115
Book WOMEN 659.1 C626 2018 (Browse shelf(Opens below)) C2 Available 1000000017757

Includes subject index

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