000 | 00704nam a2200229 a 4500 | ||
---|---|---|---|
001 | 780 | ||
005 | 20221127090023.0 | ||
008 | 050920s lxxua 00100 eng d | ||
020 |
_a0071115706 : _cSR188.00 |
||
035 | _a793 | ||
082 | 0 | 4 |
_a658.83 _bC784 2006 |
100 | 1 | _aCooper, Donald R. | |
245 | 1 | 0 |
_aMarketing research / _cDonald Cooper, P. Schindler. |
250 | _a1st ed. | ||
260 |
_aBoston, Mass. : _bMcGraw-Hill, _c2006. |
||
300 |
_axix, 790 p. : _bill. ; _c28 cm. _e2CD. |
||
440 | 0 | _aMcGraw-Hill/Irwin series in marketing. | |
504 | _aIncludes bibl. references and index. | ||
650 | 4 | _aMarketing research. | |
650 | 4 |
_aMarketing _xManagement. |
|
700 | 1 |
_aSchindler, Pamela S., _ejt. auth. |
|
999 |
_c780 _d780 |