| 000 | 00640nam a2200217 a 4500 | ||
|---|---|---|---|
| 001 | 17 | ||
| 005 | 20221127085832.0 | ||
| 008 | 050920s lxxka | 0|100 eng d | ||
| 020 |
_a0077097521 : _cSR108.00 |
||
| 035 | _a25 | ||
| 082 | 0 | 4 |
_a658.8 _bL221 2001 |
| 100 | 1 | _aLancaster, Geoff. | |
| 245 | 1 | 0 |
_aMarketing management / _cGeoff Lancaster, Lester Massingham. |
| 250 | _a3rd ed. | ||
| 260 |
_aLondon ; _aNew York : _bMcGraw-Hill, _c2001. |
||
| 300 |
_axi, 542 p. : _bill. ; _c25 cm. |
||
| 504 | _aIncludes bibl. references and index. | ||
| 650 | 4 |
_aMarketing _xManagement. |
|
| 650 | 4 | _aMarketing. | |
| 700 | 1 |
_aMassingham, Lester, _ejt. auth. |
|
| 999 |
_c17 _d17 |
||