000			00615nam a2200217 a 4500
001			151
005			20221127085851.0
008			050920s lxxka | 00100|eng d
020			_a0273634356 : _cSR128.00
035			_a164
082	0	4	_a659.1 _bJ388 2000
100	1		_aJefkins, Frank.
245	1	0	_aAdvertising / _cFrank Jefkins, Daniel Yadin.
250			_a4th ed.
260			_aHarlow, England : _bFT/Pearson, _c2000.
300			_axxi, 394 p. : _bill. ; _c24 cm.
500			_aPrev. ed. : 1994.
504			_aIncludes bibl. references and index.
650		4	_aAdvertising.
700	1		_aYadin. Daniel, _ejt. auth.
999			_c151 _d151