TY  - BOOK
AU  - Hughes,Arthur Middleton
TI  - Strategic database marketing
SN  - 007145750X(hbk) :
U1  - 658.872 
PY  - 2006///
CY  - New York
PB  - McGraw-Hill
KW  - Electronic commerce
KW  - Internet marketing
KW  - Marketing
KW  - Management
N1  - Includes index
ER  -