TY  - BOOK
AU  - 20220901h20212021k  y0frey50      ba
AU  - Belch
TI  - Advertising and Promotion: : An Integrated Marketing  Communications Perspective / 
SN  - 9781260570991
U1  - 659.1 B41 2021 
PY  - 2021///
CY  - New York
PB  - McGraw-Hill
KW  - Advertising | Communication in marketing
ER  -