TY - BOOK AU - David,Fred R. AU - David, Forest R. TI - Strategic Management : Concepts and Cases : a competitive advantage approach SN - 9781292148496 (pbk) U1 - 658.4012 D28 2016 PY - 2016/// CY - Boston.USA PB - Pearson Education KW - Strategic planning KW - Business planning N1 - Include index ER -