TY  - BOOK
AU  - Ferdi,Liz
TI  - Successful direct mail
SN  - 0764100742 :
U1  - 658.872 
PY  - 1997///
CY  - Hauppauge, N.Y.
PB  - Barron's
KW  - Telemarketing
KW  - Electronic commerce
KW  - Internet marketing
N1  - Includes index; Originally published under : Successful direct mail in a week. 1995
ER  -