Johnston, Mark W.

Relationship selling and sales management / Mark Johnston, Greg Marshall. - Boston, Mass. : McGraw-Hill, 2005. - xxiv, 451 p. : ill. ; 25 cm. 2 CD. - McGraw-Hill/Irwin series in marketing. .

Includes bibl. references and index.

0071111468 : SR132.00


Marketing--Management.
Sales management.

658.81 / J645 2005