Hult, G. Thomas. <br/><br/>
Marketing foundations / 
G. Thomas Hult, William Pride, O. C. Ferrell. 
 - 5th edition. 
 - Australia :  South-Western/Cengage Learning,  2013. 
 - xxx, 585, [113] p. :  ill.(chiefly col.), col. maps ;  28 cm. 
<br/><br/> Prev. edition: 2011. 
<br/><br/>Includes bibl. references and index. 
<br/><br/><label>ISBN: </label>9781133190974(pbk) :  SR309.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.<br/>Marketing--Management.
<br/><br/><label>Dewey Class. No.: </label>658.8  / H879 2013