TY  - BOOK
AU  - Alexander,James A.
AU  - Lyons,Michael C.
TI  - The knowledge based organization: four steps to increasing sales, profits, and market share 
SN  - 0786303530(hpb) :
U1  - 658.812 
PY  - 1995///
CY  - Burr Ridge, Ill., New York
PB  - Irwin
KW  - Sales management
KW  - Marketing
KW  - Management
KW  - Customer relations
N1  - Includes index
ER  -