Alexander, James A. The knowledge based organization : four steps to increasing sales, profits, and market share / James Alexander, Michael Lyons. - Burr Ridge, Ill. ; New York : Irwin, 1995. - xv, 139 p. : ill. ; 24 cm. Includes index. ISBN: 0786303530(hpb) : SR100.00 Subjects--Topical Terms: Sales management.Marketing--Management.Customer relations--Management. Dewey Class. No.: 658.812 / Al27 1995