TY - BOOK AU - Ames,B.Charles AU - Hlavacek,James D. TI - Market-driven management: creating profitable top-line growth SN - 0786305401(hpb) : U1 - 658.8 PY - 1997/// CY - New York PB - McGraw-Hill KW - Sales management KW - Marketing KW - Management N1 - Includes bibl. references and index ER -