Afuah, Allan

Internet business models and strategies : text and cases / Allan Afuah, C. L. Tucci. - 2nd ed. - Boston : McGraw-Hill, 2003. - xvi, 480 p : ill. ; 23 cm.

Includes bibl. references and index.

0072511664 : SR 274


Internet marketing.
Telemarketing.
Electronic commerce.

658.872 / Af91 2003