TY  - BOOK
AU  - Fleisher,Craig S.
AU  - Bensoussan,Babette E.
TI  - Strategic and competitive analysis: methods and techniques for analyzing business competition 
SN  - 0130888524 :
U1  - 658.401 
PY  - 2002///
CY  - Upper Saddle River, NJ
PB  - Prentice Hall
KW  - Competition
KW  - Evaluation
KW  - Business planning
KW  - Strategic planning
KW  - Succes in business
N1  - Includes bibl. references and index
ER  -