Bradley, Frank.
International marketing strategy /
Frank Bradley.
- 5th ed.
- Harlow, England : FT/Prentice Hall, 2005.
- xxvii, 408 p. : ill. ; 25 cm.
prev. ed. : 2002.
Includes bibl. references and index.
9780273686880 : SR235.00
Exports--Management.
Marketing--Management.
658.84 / B728 2005