Fill, Chris. <br/><br/>
Marketing communications :  interactivity, communities and content / 
Chris Fill. 
 - 5th ed. 
 - Harlow, England :  FT/Prentice Hall,  2009. 
 - xxxvii, 958 p. :  ill. ;  26 cm. 
<br/><br/>Includes bibl. references and index. 
<br/><br/><label>ISBN: </label>9780273717225 :  SR224.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management.<br/>Communication in marketing.
<br/><br/><label>Dewey Class. No.: </label>658.802  / F48 2009