TY  - BOOK
AU  - Solomon,Michael R.
AU  - Zaichkowsky, Judith Lynne,
AU  - Polegato, Rosemary,
TI  - Consumer behaviour: buying, having, and being 
SN  - 0131740407(hpb) :
U1  - 658.8342 
PY  - 2008///
CY  - Toronto, Uppler Saddle River, NJ
PB  - Pearson/Prentice Hall
KW  - Consumer behavior
KW  - Marketing
KW  - Management
N1  - Includes bibl. references and index
ER  -