Consumers / Eric Arnould, Linda Price, George Zinkhan.
Material type:
TextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston, Mass. : McGraw-Hill, 2005.Edition: 2nd ed., internationalDescription: xxv, 845, [22] p. : ill. ; 26 cmISBN: - 0071247092 :
- 658.8342 Ar66 2005
| Item type | Current library | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|
| Book | CENTRAL | 658.8342 Ar66 2005 (Browse shelf(Opens below)) | C1 | Available | 1000000003559 | |
| Book | WOMEN | 658.8342 Ar66 2005 (Browse shelf(Opens below)) | C2 | Available | 1000000010996 |
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Includes bibl. references and index.
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