Marketing : principles and perspectives / William Bearden, T. Ingram, R. LaForge.

By: Contributor(s): Material type: TextTextPublication details: Boston, Mass. : McGraw-Hill, 2007.Edition: 5th edDescription: xxxvi, 588 p. : ill. ; 28 cmISBN:
  • 9780071105859(pbk) :
Subject(s): DDC classification:
  • 658.8 B38 2007
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Holdings
Item type Current library Call number Copy number Status Barcode
Book CENTRAL 658.8 B38 2007 (Browse shelf(Opens below)) C1 Available 1000000003662
CD CENTRAL 658.8 B38 2007 (Browse shelf(Opens below)) C2 Available 1000000003659
Book WOMEN 658.8 B38 2007 (Browse shelf(Opens below)) C3 Available 1000000006090

Includes bibl. references and index.

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