Marketing management and strategy / Peter Doyle.
Material type:
TextPublication details: Harlow, England : FT/Prentice Hall, 2002.Edition: 3rd edDescription: xviii, 446 p. : ill. ; 25 cmISBN: - 0273651501 :
- 658.8 D776 2002
| Item type | Current library | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|
| Book | CENTRAL | 658.8 D776 2002 (Browse shelf(Opens below)) | C1 | Available | 1000000001373 | |
| Book | KHOBAR | 658.8 D776 2002 (Browse shelf(Opens below)) | C2 | Available | 1000000001374 |
Browsing KHOBAR shelves Close shelf browser (Hides shelf browser)
| 658.8 Ar57 2011 Marketing : an introduction / | 658.8 B38 2004 Marketing : principles and perspectives / | 658.8 B513 2005 Business marketing / | 658.8 D776 2002 Marketing management and strategy / | 658.8 D977 2002 Business marketing : connecting strategy, relationships, and learning / | 658.8 D977 2006 Business marketing : connecting strategy, relationships, and learning / | 658.8 Et99 2004 Marketing / |
Includes index.
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