Strategic Management : Concepts and Cases : a competitive advantage approach /

David, Fred R.

Strategic Management : Concepts and Cases : a competitive advantage approach / Fred R David, Forest R David - 16th.ed. - Boston.USA, Pearson Education, 2016 - 680 p. ill.col. 27 cm.

Include index

9781292148496 (pbk)


Strategic planning
Business planning

658.4012 D28 2016