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Marketing for hospitality and tourism /

Kotler, Philip,

Marketing for hospitality and tourism / Kotler, Philip; Makens, James C.; Bowen, John Baloglu, Seyhmus - 7th.ed - Haelow,England. UK Pearson 2017 - 680.pgs ill.col. 26.5 cm

Includes index

ISBN: 9781292156156 (pbk) SR 220

Subjects--Topical Terms:
Tourism Management

Dewey Class. No.: 338.4791068 K188 2017

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