Factors effecting female consumers buying decision of cosmetics in Riyadh, Saudi Arabia /
Factors effecting female consumers buying decision of cosmetics in Riyadh, Saudi Arabia /
by Esraa Khalawi ... [et al.].
- [201-].
- 70 p. : col. ill. ; 30 cm.
Supervisor: Dr. Jehad Aldehayyat. Title form cover.
Includes bibl. references.
Marketing research.
Customer services--Saudi Arabia.
Market surveys.
Cosmetics for women.
Supervisor: Dr. Jehad Aldehayyat. Title form cover.
Includes bibl. references.
Marketing research.
Customer services--Saudi Arabia.
Market surveys.
Cosmetics for women.