Consumer behavior /
Schiffman, Leon G.
Consumer behavior / L Schiffman, L. Kanuk ;in collaboration with Joseph Wisenblit. - 10th ed. - Boston : Pearson, 2010. - 592 p. : col. ill., ; 28 cm.
Includes bibl. references and index.
9780137006700(pbk) : SR270.00
Consumer behavior.
658.8342 / Sch32 2010
Consumer behavior / L Schiffman, L. Kanuk ;in collaboration with Joseph Wisenblit. - 10th ed. - Boston : Pearson, 2010. - 592 p. : col. ill., ; 28 cm.
Includes bibl. references and index.
9780137006700(pbk) : SR270.00
Consumer behavior.
658.8342 / Sch32 2010