The manager's guide to distribution channels /
Gorchels, Linda.
The manager's guide to distribution channels / Linda Gorchels, Edward Marien, Chuck West. - New York : McGraw-Hill, 2004. - xii, 225 p. : ill. ; 23 cm.
Includes index.
0071428682(hpb) : SR160.00
Marketing channels.
Marketing--Management.
658.87 / G65 2004
The manager's guide to distribution channels / Linda Gorchels, Edward Marien, Chuck West. - New York : McGraw-Hill, 2004. - xii, 225 p. : ill. ; 23 cm.
Includes index.
0071428682(hpb) : SR160.00
Marketing channels.
Marketing--Management.
658.87 / G65 2004