Strategic management : creating competitive advantages /

Dess, Gregory G.

Strategic management : creating competitive advantages / Gregory G. Dess, G. Lumpkin, Alan Eisner. - 4th ed. - Boston, Mass. : McGraw-Hill, 2008. - xxiv, 483, [38] p. : ill. ; 26 cm.

Includes bibl. references and index.

0073381217(pbk) : SR214.00


Strategic planning.
Business planning.

658.4012 / D471 2008